Before Black Friday (Sell-Off)
falling hardSaturday, 21 November 2026 to Thursday, 26 November 2026
In short: The “Before Black Friday (Sell-Off)” phase of EA FC 27 runs from 21 Nov 2026 to 26 Nov 2026. Expected price direction: falling hard. Key dates: Black Friday Eve (Thu 26/11).
Everyone knows Black Friday is coming: Lightning Rounds, flash SBCs, Best of TOTW. The market sells early to have coins ready.
What actually worked in this phase
InsiderFrom the FC 26 season, every card from 5,000 coins up, bought and sold again after 7 days, after the 5 % EA tax. Buying at random in this phase returned -17.9 % on average. The percentages below were tested on cards that were not used to find the patterns.
- ▲cards on Thursdays: -8.8 %
Key dates
- Thu 26 Nov Black Friday eve, usually the first Lightning Rounds
Market events in this phase
- Thu 26/11 Black Friday EvePanic selling ahead of the Lightning Rounds.
Expected daily move by card type
Baseline for an 85–87 rated card with normal hype, before day-of-week patterns and events.
| Gold (standard) | -1.4 % / day |
| Gold meta (in demand) | -1.7 % / day |
| Team of the Week / inform | -5.1 % / day |
| Promo card | -2 % / day |
| Icon | -3 % / day |
| Hero | -1.5 % / day |
FAQ
- When is Before Black Friday (Sell-Off) in EA FC 27?
- From 21 Nov 2026 to 26 Nov 2026. It is followed by “Black Friday Weekend”.
- Do prices rise or fall during Before Black Friday (Sell-Off)?
- Expected direction: falling hard. Everyone knows Black Friday is coming: Lightning Rounds, flash SBCs, Best of TOTW. The market sells early to have coins ready.
- Which market events happen during Before Black Friday (Sell-Off)?
- Black Friday Eve (Thu 26/11). Every date is in the calendar.